In a world in which hair routine was purely about hygiene, Kérastase invented care for hair in 1964. Since then, they have been offering women and men the best of professional haircare.

Kérastase have a care-first philosophy. They work with the best hairdressers to provide to all women the ultimate solutions to care for their hair. Kérastase believes there is not one single interpretation of beauty but an infinity. They enhance all types of beauty, cultures, visions... and of course, all types of hair.